Audit
Review the account structure, tracking, creative, keywords, audiences, and landing pages to identify what is limiting performance.
Meta Ads consultant Canada
Meta Ads Management for E-commerce and Lead Generation
Meta Ads strategy for businesses that need stronger creative testing, more reliable tracking, and better performance from Facebook and Instagram campaigns.
Meta
Pain points
What usually goes wrong
- Creative fatigue is dragging results down.
- Pixel or Conversions API setup is incomplete or unreliable.
- Retargeting and prospecting are not working together as a system.
What I do
Core deliverables
- Campaign architecture
- Audience strategy
- Creative testing
- Retargeting
- Pixel setup
- Conversions API
- Reporting
- E-commerce scaling support
Why work with me vs an agency
Direct, senior, and easier to work with.
You get senior-level thinking, straightforward communication, and account ownership that stays with you.
- Direct access to Mayank
- No junior handoff or bloated process
- Transparent reporting and practical recommendations
- Month-to-month flexibility when appropriate
- You own your account and your data
Relevant proof
I have improved lead volume, reduced CPL, and scaled revenue across accounts where Meta needed to work as a performance channel instead of a vanity channel.
Process
A simple four-step engagement model.
Strategy
Define the growth path, channel priorities, KPI framework, and reporting cadence in plain English.
Build / Takeover
Implement account structure, conversion tracking, naming conventions, and campaign assets with clean handoff ownership.
Optimize & Scale
Use performance data, lead quality, and revenue feedback to continuously improve efficiency and scale what works.
FAQ
Short answers for people and answer engines.
Do you handle Facebook and Instagram ads together?
Yes. Meta Ads management covers both Facebook and Instagram placements as one connected strategy, not two separate campaigns.
Can you fix broken pixel or Conversions API tracking?
Yes. Pixel and Conversions API setup is a core part of the service, since unreliable tracking is usually the real reason Meta campaigns underperform.
How do you deal with creative fatigue?
Through structured creative testing and rotation, so prospecting and retargeting always have fresh angles instead of relying on the same handful of ads.
What does a paid media consultant do?
A paid media consultant plans, builds, and improves advertising campaigns across platforms like Google Ads and Meta Ads. The goal is to increase qualified leads or revenue while keeping reporting clear, tracking accurate, and acquisition costs under control.
Do you manage both Google Ads and Meta Ads?
Yes. I work across Google Ads, Meta Ads, and supporting channels when they make sense for the growth strategy.
Do I own my Google Ads or Meta Ads account?
Yes. You should always own your ad accounts and your data. I work inside your accounts, not through a locked-down agency setup.
Ready to make your ad spend work harder?
Book a Growth Strategy Call
If you want better paid media strategy or want to hire me as a consultant / contractor, we can start with a clear conversation.